Otherwise, I can’t explain why they don’t take it more seriously to stand up to bots. Even more so with meta and their eagerness to put in more accounts pretending to be human to “cover the friend market”.
Besides, what’s to stop them? They are the ones who control the information and surely they know perfectly well which accounts are authentic and which are bots. Maybe even several of those accounts are controlled directly by them and they use them to inflate the statistics to charge advertisers even more.
Or maybe I’m jut tripping…
They are one hundred percent ripping off their advertisers.
Consider how advertising on any of those platforms looks compared to five or ten years ago.
Never liked ads, but have experienced a sharp drop in my tolerance, based exclusively on the nonstop ratcheting up of ad delivery.